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公共课考研英语英语2010年全国硕士研究生入学统一考试英语试题

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  • 11By citing the book The Tipping Point the author intends to

    A.analyze the consequences of social epid emics

    B.discuss influentials’ funcition in spreading ideas

    C.exemplify people’s intuitive response to social epidemics

    D.describe the essential characteristics of influentials

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  • 12The author suggests that the “two-step-flow theory”

    A.serves as a solution to marketing problems

    B.has helped explain certain prevalent trends

    C.has won support from influentials

    D.requires solid evidence for its validity

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  • 13what the researchers have observed recenty shows that

    A.the power of influence goes with social interactions

    B.interpersonal links can be enhanced through the media

    C.influentials have more channels to reach the public

    D.most celebritiea enjoy wide media attention

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  • 14the  underlined  phrase  “these people”in  paragraph  4 refers to the  ones who

    A.stay outside the network of social influence

    B.have little contact with the source of influence

    C.are influenced and then influence others

    D.are influenced by the initial influential

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  • 15what is the essential slement in the dynamics of social influence、

    A.The eageiness to be accepted

    B.The impulse to influence others

    C.The resdiness to be influenced

    D.The inclination to rely on others

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  • 16Bankers complained that they were forced to

    A.follow anfavorable asset evaluation rules

    B.collect payments from third parties

    C.cooperate with the price managers

    D.reevaluate some of their assets

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  • 17According to the author,the rule changes of the FASB may result in

    A.the dimingishing role of management

    B.the revival of the banking syestem

    C.the bank’s long-term asset lossers

    D.the weakening og its indepentdence

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  • 18According to Paragarph 4,McCreevy objects to the IASB’s attempt to

    A.keep away from political influences

    B.evade the pressure from their peers

    C.act on their own in ruli-setting

    D.take gradual measures in reform

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  • 19The author thinks the banks were“on the wrong planet”in that they

    A.mis interpreted market price indicators

    B.exaggerated the real value of their assets

    C.neglected the likely existence of bad debts

    D.denied booking losses in their sale of assets

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  • 20The author’s attitude towards standard-setters is one of

    A.satisfaction

    B.skepticism

    C.objectiveness

    D.sympathy

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