The author suggests that the “two-step-flow theory”

试卷相关题目

• 1By citing the book The Tipping Point the author intends to

  A.analyze the consequences of social epid emics

  B.discuss influentials’ funcition in spreading ideas

  C.exemplify people’s intuitive response to social epidemics

  D.describe the essential characteristics of influentials

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• 2Which of the following would bethe subject ofthe text、

  A.A looming threat to bvamess-melhcd patents

  B.Protection for business-method patent holders

  C.A legal case regarding business-methodpatents

  D.A prevailing tread against business-method patents

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• 3We learn from the last two pamgraphs that business-meihod Pateats

  A.are immune to legal challenges

  B.are of ten unnecessarily issued

  C.lower the esteem for pateat holders

  D.increase the incidence of risks

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• 4The word “about-face”(Line 1, Paro 3)most probably means

  A.loss of good will

  B.increase of hostility

  C.change of attitude

  D.change of auiuled

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• 5Which of the following is true of the Bilski case、

  A.Its rulling complies with the court decisions

  B.It involves a very big business transaction

  C.It has been dismissed by the Federal Circuit

  D.It may change the legal practices in the U.S。

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• 6what the researchers have observed recenty shows that

  A.the power of influence goes with social interactions

  B.interpersonal links can be enhanced through the media

  C.influentials have more channels to reach the public

  D.most celebritiea enjoy wide media attention

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• 7the  underlined  phrase  “these people”in  paragraph  4 refers to the  ones who

  A.stay outside the network of social influence

  B.have little contact with the source of influence

  C.are influenced and then influence others

  D.are influenced by the initial influential

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• 8what is the essential slement in the dynamics of social influence、

  A.The eageiness to be accepted

  B.The impulse to influence others

  C.The resdiness to be influenced

  D.The inclination to rely on others

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• 9Bankers complained that they were forced to

  A.follow anfavorable asset evaluation rules

  B.collect payments from third parties

  C.cooperate with the price managers

  D.reevaluate some of their assets

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• 10According to the author,the rule changes of the FASB may result in

  A.the dimingishing role of management

  B.the revival of the banking syestem

  C.the bank’s long-term asset lossers

  D.the weakening og its indepentdence

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